Enrichment

Enrichment is how Swan turns a name, domain, or LinkedIn URL into usable contact or company data. It’s the second half of a two-step flow: search first (free), then enrich the specific results you actually want to act on (costs credits). There’s no standalone “enrich” button in the app — you trigger it by asking the agent in Chat (or from the “Import your accounts” prompt on the empty Accounts page), and each enrichment call shows up as its own step in the conversation.

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Finding and verifying an email

Given a work email, LinkedIn URL, or a name plus company, Swan looks for a verified work email, trying several methods in order. Every returned email carries a validation status: verified, unknown (found but not verifiable), or invalid — if no verified address turns up, Swan may still return the best candidate it found rather than nothing, flagged accordingly. Finding an email costs 2 credits, charged whenever an email is returned — including one flagged unknown or invalid. A search that comes back completely empty doesn’t cost you anything.

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Finding a phone number

Given a LinkedIn URL, Swan looks up a mobile or work phone number the same way — trying more than one data source until one succeeds. Finding a phone number costs 2 credits, again only charged on success.

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Full contact and company profiles

Beyond email and phone, Swan can pull a fuller profile:

• Contact enrichment returns professional history, education, skills, and current role details for a specific person (by LinkedIn URL, or name plus company).
• Company enrichment returns firmographics — revenue, employee count, industry, headquarters, description, tech stack, and LinkedIn presence — for a specific domain.

Both are meant to be used after a free preview search (see prospecting), on the specific people or companies you’ve decided are worth a closer look, rather than as your primary discovery method. Today, full contact and full company enrichment don’t charge credits — unlike email and phone enrichment, which cost 2 credits each.

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How Swan sources the data

Swan doesn’t rely on a single data provider. For each enrichment request, it tries a sequence of providers — including Explorium — one after another until one returns a usable result, rather than failing the moment its first-choice source comes up empty. This gives broader coverage than depending on any single vendor, though how deep any provider’s data goes still varies by company size, industry, and region. Recently-enriched results are cached briefly, so re-enriching the same contact or company right after your last request returns the cached result instead of paying for and running a fresh lookup — contacts are cached for about 10 minutes, companies for about a week, since firmographics change far less often than a person’s current role.

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Common questions

If enrichment doesn’t find anything, do I still get charged? No — for email and phone lookups, credits are only charged when a valid result is actually returned. Does Swan use my Apollo or Hunter account’s credits for enrichment? No — Swan’s built-in enrichment uses its own data providers and its own credit system, separate from any Apollo or Hunter account you connect for other purposes. Is Swan’s enrichment powered by ZoomInfo or Clearbit? No — Swan doesn’t integrate with ZoomInfo or Clearbit. It uses its own combination of data providers. If you have your own subscription to a data tool Swan doesn’t support, you can still put it to work via direct API access — store its API key as a secret and have Swan query it directly. Why did enrichment return different data for the same person a few minutes apart? It shouldn’t — within the cache window (about 10 minutes for contacts), a repeat lookup returns the same cached result rather than re-querying. Can I enrich a whole list of companies or contacts at once? Enrichment tools work on one contact or company per call; running it across a list happens by having the agent work through the list — for a big one, by delegating each entity to a sub-agent — rather than a single bulk-enrich action.